CEMA presents another behind-the-scenes look into event strategy and best practices, featuring the people who helped orchestrate the Workiva Amplify annual conference and its spin-off virtual programs. 

In the final episode of the series, join Valerie Strehle, Director of Marketing, and Diana Cam, Senior Director of Partner Marketing, as they unpack their predictions and outcomes from their virtual global conference in September and share their insights for future events as Workiva pivots to a hybrid model in 2022.

 Key Takeaways:

• Review the results from the virtual Amplify conference in Workiva's Q3, including survey responses, sponsorship sales, and attendee engagements
• Discover how the team plans to continue to expand their current brand activities
• Examine lessons learned from a public SaaS company that plans to pivot their conference brand from in-person, to virtual, and then to a hybrid model going forward

CEMA provides professional networking and educational forums in a non-selling environment. For additional information on CEMA please visit our website at CEMAonline.com or contact Olga Rosenbrook at olga@cemaonline.com.

For more information on this event, please contact CEMA@regsvc.com.